Book pricing calculator for ebooks
This book pricing calculator suggests a starting price for your ebook from its length and type, then shows what you would keep per sale on Amazon KDP at each common price point. Treat it as a first guess to test against similar books.
Used for KDP's delivery cost on the 70% option.
Optional. Shows how many sales each price needs.
Suggested starting price
$5.99
You keep $4.09 per US sale on KDP at 70%.
| Price | You keep | Sales for goal |
|---|---|---|
| $0.99 | $0.35 (35%) | 1,429 |
| $2.99 | $1.99 (70%) | 252 |
| $3.99 | $2.69 (70%) | 186 |
| $4.99 | $3.39 (70%) | 148 |
| $5.99 | $4.09 (70%) | 123 |
| $6.99 | $4.79 (70%) | 105 |
| $7.99 | $5.49 (70%) | 92 |
| $9.99 | $6.89 (70%) | 73 |
| $12.99 | $8.99 (70%) | 56 |
These figures are estimates, not a promise of earnings. Free to use, no sign-up.
How this is calculated
The suggested price
The starting price is our own rule of thumb. It is not based on Amazon sales data and it does not predict what will sell.
- Base price by length: $2.99 up to 10,000 words, $3.99 up to 25,000, $4.99 up to 50,000, $5.99 up to 80,000 and $6.99 above that.
- General non-fiction and how-to books add $1. Specialist and professional guides add $3.
- The result never goes above $12.99, the top of KDP's 70% range.
Before you settle on a price, look at what the best sellers of similar length in your category charge.
The price table
"You keep" is the Amazon KDP ebook royalty for a US sale, as of November 2026: 70% of the list price minus a delivery cost of $0.15 per MB when the price is from $2.99 to $12.99, and 35% of the list price otherwise. Sales for goal = monthly income goal / royalty per sale, rounded up.
Source: KDP Help on ebook royalties, list price requirements and delivery costs.
Questions
How much should I charge for my ebook?
Start inside Amazon KDP's 70% royalty range, which is $2.99 to $12.99 on Amazon.com as of November 2026. Short books usually sit at the low end and longer or specialist books higher. Then compare with the best sellers in your own category and adjust.
Why do so many ebooks cost $2.99?
It is the lowest price that qualifies for KDP's 70% royalty. At $2.99 with a 1 MB file you keep $1.99. At $2.98 you would be on the 35% option and keep $1.04.
Does a higher price always earn more?
Per sale, yes, as long as you stay in the 70% range. In total, not always, because a higher price usually means fewer sales. The table shows what you keep per sale at each price so you can weigh that against the sales you expect.
Should I price above $12.99?
On Amazon.com that moves you to the 35% option. A $14.99 ebook pays $5.25, less than the $8.99 a $12.99 ebook pays at 70% with a 1 MB file. You need to price above about $25.70 before 35% beats the top of the 70% range.
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